SendtoNews, a digital video platform has helped different publishers to deliver during turbulent times. It has partnered with top publishers including the New York Post, Tribune, Hearst and TribLIVE to provide quality and engaging content to clients. By partnering with the video platform, the publishers have been able to enjoy 1000 per cent increase in revenues in certain areas while enhancing cost savings and workflows.
As many people stay home, they spend most of their time online. As such, SendtoNews has helped publishers to generate more revenue as they keep their clients engaged during the crisis. This has been possible because publishers have the opportunity to deliver quality videos free of charge from leading premium providers including Bloomberg, MLB, Associated Press, Rolling Stone, Conde Nast, the NFL, and 100 more.
SendtoNews platform has been able to realize good results by enabling publishers to deliver videos that create relevant and memorable experiences. This means that any video advertising that is sold by STN is done with the client in mind and helps to boost a publisher’s monetization. Therefore, publishers who have continuously leveraged on the SendtoNews platform have enjoyed enormous profits in terms of client engagement, cost savings and revenue.
Last year, Pittsburgh’s TribLIVE enjoyed a 215 per cent revenue boost and 202 per cent growth in its video ad impressions from the digital video platform, STN. ‘‘It’s never been more important to get accurate and up to date information to our audiences,’’ said Jennifer Bertetto, the president and CEO of Trib Total Media, TribLIVE’s mother company. According to Jennifer, The Trib is pleased with its clients and the revenue it has managed to generate over the past years.
Since its launch, SendtoNews goal has always been to deliver quality real-time solutions to clients. It aims at enabling publishers to enhance their workflow, boost user experience and maintain editorial integrity.